Overview and Benefits
Upgraded Coffee is the result of an obsessive pursuit to find the absolute highest performance coffee beans on earth. It’s taken more than 10 years to identify every step of performance-robbing toxin formation in coffee and to find a reliable, perfect source of beans that always feel great. “Normal” coffee usually gives you the jitters and makes you cranky, but this coffee makes you feel noticeably better than anything else you’ll find. These beans are meant for drinking black or best of all, for making Bulletproof Coffee with grass fed butter.
Our coffee is carefully produced and lab tested using the Bulletproof Process™ to target the lowest toxin content vs. normal coffee, so you get all the benefits of coffee without the negative health effects. The reason you crash or get jittery after most coffee is not the coffee itself; it’s several classes of toxins that form on most coffee as it is processed. According to a study with 54 participants, Upgraded Coffee provides a strong cognitive boost vs. normal coffee, and thousands of people attest to the difference in clarity it provides.
Upgraded beans are harvested in Central America from passive organic estates without chemicals (herbicides, pesticides, etc.). Each bean is hand-picked by experienced coffee harvesters – skilled people who only pick perfectly ripe berries. Most modern coffee producers pick unripe and damaged beans alongside the ripe ones, which impacts how the coffee makes you feel.
After we pick the ripest cherries, we use the Bulletproof Process to create a special class of green coffee bean without the harmful molds, bacteria, and toxins that are a huge problem in modern coffee agriculture. The beans are then medium roasted in small batches in United States under the strictest conditions, which minimize the formation of toxins from the roasting process. Roasting the beans enhances their antioxidant capacity and flavor to provide you with a healthier, tastier cup of coffee.